Website Stats · Original research

Farm Shops Website Statistics 2026

We ran automated homepage audits on 9 UK farm shops websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.

Avg score

60/100

Avg page speed

775ms

Sites analysed

9

Score distribution

Good (80–100)1 sites (11%)
Okay (60–79)4 sites (44%)
Poor (0–59)4 sites (44%)

How many pass the basics

HTTPS enabled100%
Mobile viewport100%
Structured data (schema)67%
Contact form on homepage56%
Open Graph share image33%
Analytics installed56%

Most common mistakes

  • No theme-color meta — plain browser chrome on mobile89% of sites
  • N inline style attributes — no consistent design system78% of sites
  • No Open Graph image — links look blank on WhatsApp/Facebook67% of sites
  • No analytics detected — flying blind on visitor data44% of sites
  • No external CSS stylesheet — likely unstyled or WYSIWYG outp44% of sites
  • No HN heading44% of sites
  • No contact form found on homepage44% of sites
  • No structured data (schema.org)33% of sites
  • No favicon33% of sites
  • No obvious call-to-action (book, quote, contact) on the home33% of sites

How does your site compare?

Get a free audit and see where you sit versus the farm shops average.

Methodology: automated homepage audits by RIOT London, July 2026.

Ashley Scott
Studio Lead
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