Website Stats · Original research

Caravan Dealers Website Statistics 2026

We ran automated homepage audits on 5 UK caravan dealers websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.

Avg score

50/100

Avg page speed

932ms

Sites analysed

5

Score distribution

Good (80–100)0 sites (0%)
Okay (60–79)2 sites (40%)
Poor (0–59)3 sites (60%)

How many pass the basics

HTTPS enabled100%
Mobile viewport100%
Structured data (schema)60%
Contact form on homepage20%
Open Graph share image60%
Analytics installed80%

Most common mistakes

  • No theme-color meta — plain browser chrome on mobile100% of sites
  • No contact form found on homepage80% of sites
  • No Open Graph image — links look blank on WhatsApp/Facebook40% of sites
  • No structured data (schema.org)40% of sites
  • No favicon40% of sites
  • No custom web fonts — default system fonts feel dated40% of sites
  • Little to no accessibility markup (aria attributes)40% of sites
  • Only N% of images have alt text40% of sites
  • N broken internal link40% of sites
  • N broken internal links40% of sites

How does your site compare?

Get a free audit and see where you sit versus the caravan dealers average.

Methodology: automated homepage audits by RIOT London, July 2026.

Ashley Scott
Studio Lead
speak to Ashley